Polish Consumer on the Market of Fair Trade Products
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Published:
Jul 29, 2019
Keywords:
Fair Trade, Fair Trade Products, Polish Consumers
Main Article Content
Abstract
Fair Trade is an organised social movement, a trading partnership based on dialogue, transparency and respect, whose strategy is to cooperate with marginalised producers and workers. The paper discusses selected results of empirical studies conducted in 2013 within the framework of research project Polish Market of Fair Trade Products financed from the NCN funds, concerning the Fair Trade idea and Polish consumer behaviour in the market of Fair Trade produets. They demonstrated that Fair Trade idea is not a subject of interest to wider circles of Polish consumers. Polish consumers most willingly buy stimulants, tea, coffee, and food produets. Many of them decide to buy such produets influenced by ethical and environmental factors.
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How to Cite
Dąbrowska, A., Janoś-Kresło, M., & Radziukiewicz, M. (2019). Polish Consumer on the Market of Fair Trade Products. Journal of Management and Financial Sciences, (27), 9–24. https://doi.org/10.33119/JMFS.2017.27.1
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References
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1. Kosicka-Gębska M., Tul-Krzyszczuk A., dębski J., Handel detaliczny żywnością w Polsce, ed. II, SGGW, Warsaw 2011.
2. Rynek produktów Sprawiedliwego Handlu w Polsce, ed. M. Radziukiewicz, PWE, Warsaw 2015.
3. Stiglitz J., Wizja sprawiedliwej globalizacji. Propozycje usprawnień, Polish Scientilic Publishers, Warsaw 2007.
4. White C., Understanding Economic Development. A Global Transition front Poverty to Prosperity?, Edward Elgar Publishing, Inc., Cheltenham-Northampton 2011.
Internet content
1. Europeans Attitudes Towards Food Security, Food Quality and the Countryside, Special Eurobarometer 389, July 2012 (June 2014).
2. Fairtrade Theory ofChange, Fairtrade International December 2013, www.fairtrade. net/.../140112_Tbeory_of_Change_an (June 2014).
3. Fichtl E., The Fair Trade Movement in Historical Perspective, www.ericlichtl.org/.../ Fichtl_FairTradeMovementElist (March 2015).
4. Rozpoznawalność Fairtrade - badanie GlobeScan 2011, www.fairtrade.org.pl/al53_roz- poznawalnosc_fairtrade_badanie_globesc... (April 2014).
5. SIXTY Years of Fair Trade. A Brief History of the Fair Trade Movement, Novem- ber 2006, http://www.european-fair-trade-association.org/effa/Doc/Flistory.pdf (November 2013).
6. Sprawiedliwy Handel w Polsce, report of qualitative research, IBRKiK, Warsaw 2013.
7. Strong Producers, Strong Futurę, Annual Reports 2013-2014, www.fairtrade.net, (March 2015).
8. The Millennium Development Goals Report - 2013, http://www.un.org/millennium- goals/pdf/report-2013/mdg-report-2013-english.pdf (June 2014).
9. What is Fair Trade - Organie Consumers Association, https://www.organicconsum- ers.org/.../What%20is%2... (November 2013).
10. World Fair Trade Organization, wfto.com/fair-trade/definition-fair-trade (Novem- ber 2013).