Efficiency in Projects of Creative Industries

Jacek Woźniak (1)
(1) Military University of Technology, Poland

Abstract

The projects’ development in dynamically developing creative industries requires a search for new sources of creating the competitive advantage. One of the approaches – in addition to the risk analysis – is the efficiency management. The aim of the study is to evaluate the complexity of the efficiency management in business (especially innovative) projects. In the article, there is presented the methodology of WZZE (complexity of efficiency management) index construction, referring to the 11 specific factors.

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Authors

Jacek Woźniak
Woźniak, J. (2019). Efficiency in Projects of Creative Industries. Kwartalnik Nauk O Przedsiębiorstwie, 52(3), 65–77. https://doi.org/10.5604/01.3001.0013.4791