Emerging platform business models among the European electric utilities
Main Article Content
Abstract
The European energy sector is under a rapid change in business models due to the energy and digital transformations. The implications of these transformations are emerging platform business models among electric utilities and emerging electricity value chain in the energy sector. The study of platform business models among electric utilities is important, because they integrate the sector’s value chain and determine the transformations of the energy sector. In this paper, the current platform business models managed by electric utilities are analysed empirically and theoretically. The analysis covers 26 European electric utilities. The analysis aims to identify the classes of the platform business models for electric utilities. As a result, 28 digital platforms are identified and grouped into 9 business model classes. This paper examines how the electric utilities have employed novel business models. It provides evidence that, in the face of energy and digital transformations, the electric utilities are the key players in digital platform implementation in Europe.
Downloads
Article Details
The author of the article declares that the submitted article does not infringe the copyrights of third parties. The author agrees to subject the article to the review procedure and to make editorial changes. The author transfers, free of charge, to SGH Publishing House the author's economic rights to the work in the fields of exploitation listed in the Article 50 of the Act of 4 February 1994 on Copyright and Related Rights – provided that the work has been accepted for publication and published.
SGH Publishing House holds economic copyrights to all content of the journal. Placing the text of the article in a repository, on the author's home page or on any other page is allowed as long as it does not involve obtaining economic benefits, and the text will be provided with source information (including the title, year, number and internet address of the journal).
References
Kloppenburg S., Boekelo M. (2019), Digital platforms and the future of energy provisioning: Promises and perils for the next phase of the energy transition, Energy Research & Social Science, Volume 49, Pages 68–73, DOI: 10.1016/j.erss.2018.10.016.
Doleski D. O. (2016), Utility 4.0, Springer Vieweg Wiesbaden, Germany, DOI: https://doi.org/10.1007/978-3-658-11551-7
Evans D. S., Schmalensee R., Hagiu, A. (2004), A Survey of the Economic Role of Software Platforms in Computer-Based Industries, http://dx.doi.org/10.2139/ssrn.618982
Kagermann H. (2015), Change Through Digitization – Value Creation in the Age of Industry 4.0, “Management of Permanent Change”, DOI: 10.1007/978–3-658-05014–6.
Osterwalder, A., Pigneur, Y. (2013), Business Model Generation. A Handbook for Visionaries, Game Changers, and Challengers, 1st ed., John Wiley & Sons: New York, NY, USA; ISBN 978–1-118-65640-2.
IBM Institute for Business Value (2010), Switching perspectives. Creating new business models for a changing world of energy, IBM Global Business Services, Executive Report, https://www.ibm.com/downloads/cas/KQ0OMG9D
Markard J. (2018), The next phase of the energy transition and its implications for research and policy, “Nature Energy”, 628–633, https://doi.org/10.1038/s41560-018-0171-7
Loock M. (2012), Going beyond best technology and lowest price: on renewable energy investors’ preference for service-driven business models, “Energy Policy”, Elsevier, vol. 40 (C), 21–27, DOI: 10.1016/j.enpol.2010.06.059.
Richter M., (2013), Business model innovation for sustainable energy: German utilities and renewable energy, “Energy Policy”, 62:1226–1237, DOI: 10.1016/j.enpol.2013.05.038.
Giehl, J., Göcke, H., Grosse, B., Kochems, J., Müller-Kirchenbauer, J. (2020), Survey and Classification of Business Models for the Energy Transformation, “Energies”, 13, 2981, https://doi.org/10.3390/en13112981
Riecke, J. (2014), Duden – das Herkunftswörterbuch: Etymologie der deutschen Sprache (5th ed.). Berlin: Dudenverlag, https://doi.org/10.1515/zrp-2015-0052
Bell M., Creyts J., Lacy V., Sherwood J., (2014), Bridges to New Solar Business Models: Opportunities to Increase and Capture the Value of Distributed Solar Photovoltaics, Rocky Mountain Institute.
Wainstein M. E., Bumpus G. A., (2016), Business Models as Drivers of the Low Carbon Power System Transition: A Multi-Level Perspective, Journal of Cleaner Production 126, DOI: 10.1016/j.jclepro.2016.02.095.
Duch-Brown N. Rossetti F., (2020), Digital platforms across the European regional energy markets, Energy Policy, vol. 144, issue C, DOI: 10.1016/j.enpol.2020.111612
Yildiz A. et al., (2015), Energy cooperatives as a form of workplace democracy? A theoretical assessment, The european electronic newsletter, ISSN 1871–3351, Max Planck Institute for the Study of Societies (MPIfG), Cologne, Vol. 16, Iss. 3, 17–24
Engelken, M., Römer, B., Drescher, M., Welpe, I. M., Picot, A., (2016), Comparing drivers, barriers, and opportunities of business models for renewable energies: a review, Renewable and Sustainable Energy Reviews 60, 795–809, https://doi.org/10.1016/j.rser.2015.12.163
Fuchs G. et al. (2016), The enactment of socio-technical transition pathways: A reformulated typology and a comparative multi-level analysis of the German and UK low-carbon electricity transitions (1990–2014), Research Policy, vol. 45, issue 4, 896–913, DOI: 10.1016/j.respol.2016.01.015.
Löbbe S., Hackbarth A., (2017), The Transformation of the German Electricity Sector and the Emergence of New Business Models in Distributed Energy Systems; Innovation and Disruption at the Grid’s Edge, 287–318, https://doi.org/10.1016/B978-0-12-811758-3.00015-2
Gawer A., Cusumano M. (2014), Industry Platforms and Ecosystem Innovation, “Journal of Product Innovation Management”, 31 (3), DOI: 10.1111/jpim.12105.
Pakulska T., Poniatowska-Jaksch M., Platformizacja Korporacji Transnarodowych, SGH Oficyna Wydawnicza, Warszawa 2021, ISBN 978-83-8030-440-6.
Baldwin C., Woodard C. J. (2008), The Architecture of Platforms: A Unified View, “SSRN Electronic Journal”, DOI: 10.2139/ssrn.1265155.
Tiwana, A. (2014), Platform ecosystems: Aligning architecture, governance, and strategy. Waltham: Morgan Kaufmann, https://doi.org/10.1016/B978-0-12-408066-9.00001-1
Evans D. S, Schmalensee R. (2016), The New Economics of Multi-Sided Platforms: A Guide to the Vocabulary, http://dx.doi.org/10.2139/ssrn.2793021
Gassmann O., Frankenberger K., Csik M., Coudury M. (2020), Business Model Navigator: The Strategies Behind the Most Successful Companies, FT Publishing International, ISBN: 129232712X.
Lozic J., Milković M., Lozić I., Milković, Economics of platforms and changes in management paradigms: transformation of production system from linear to circular model. Model of production, demand side of production, platform-based organization, pipeline model of production, suppyside economy, Conference: 26th International Scientific Conference on Economic and Social Development – “Building Resilient Society” – Zagreb, Croatia, 8–9 December 2017
Nambisan S. (2019), Global Platforms and Ecosystems: Implications for International Business Theories, Journal of International Business Studies, 50, 1464–1486, https://doi.org/10.1057/s41267-019-00262-4
Choudary S. P., Parker G. G., Van Alstyne M. (2015), Platform scale: How an emerging business model helps startups build large empires with minimum investment, Platform Thinking Labs, ASIN: B015FAOKJ6.
Eisenmann, T., Parker, G., Van Alstyne, M. W. (2006), Strategies for two-sided markets, Harvard business review, 84 (10), 92.